About this course
Business Development training for Recruiters has relied on one concept for more than 40 years. The Most Placeable Candidate concept has been copied multiple times because of early success. But that’s simply not the case anymore. Candidate Marketing has never been less successful, so this class is filled with alternate (better working) techniques.
It’s not just us who think Client Cornucopia is the best course in our industry for getting new clients. In five years of the class, our average score for the live program is 9.76 on a 10 scale. More than 40% of students get new clients the first week of the program. Nearly everyone who completes the program and does the work ends with new clients.
THIS MIGHT BE FOR YOU IF
- You're neck deep in undesireable clients.
- You are struggling to have enough business.
- Your business is precariously balanced on the whims of one large client.
- You've always disliked business development and want a better way.
- You want out of the feast or famine recruiting cycle.
- MPC marketing isn't working anymore for you. (It's not just you.)
- Your schedule doesn’t fit the next live session.
WHAT WE'll COVER
- Finding new clients who have a better chance of hiring your candidates.
- Automating your process to get more leads in the future
- Turning waste of time calls into a possible source for growth.
- How to get the meeting, negotiate the deal and even what to make sure you have in your contracts.
Your Instructors
Testimonials
"She provided the most thorough search string training that I have ever experienced. Tricia is enthusiastic and a great trainer. I would recommend Tricia for anyone required to perform research.”
“Her depth of knowledge of the subject matter obviously comes from years of experience. Her ability to clearly and patiently explain the content with just the right amount of wit injected was terrific. I look forward to hiring her again in the future for additional instruction!”
“Not only does she know her way around the internet like she helped invent it, Tricia is incredibly passionate about sharing her knowledge and teaching students how to harness the latest search tools and methodologies to ferret out hard-to-find people.”
“Tricia brings a deep level of professional expertise to her clients. Her knowledge and passion for what she does is evident in the results that her clients receive from her classes. The one thing that sets her apart from other trainers is her character and integrity of ensuring your success beyond the transaction. It’s totally appreciated!”
“I had the privilege of attending the e-sourcing training conducted by Tricia and Jason last week. It was amazing. In fact I was able to put some of the ideas into action my first day back in the office. Looking forward to what she comes up with next.”
Program Modules
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StartIntroductions & Foundation (November 5, 2024) (92:45)
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StartLead Generation (November 6, 2024) (101:28)
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StartTactical Engagement One (November 7, 2024) (93:31)
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StartTactical Engagement Two (November 12, 2024) (92:34)
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StartTactical Engagement Three (November 13, 2024) (94:28)
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StartConversion One (November 14, 2024) (91:38)
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StartClient Cornucopia Workbooks
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StartBonus Training: Prepare for Business Development (25:36)
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StartBonus Training: Niche Selection (56:54)
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StartSupporting Document: Known Contacts
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StartBonus Training: Boolean for Business Development (32:16)
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StartBonus Training: Google Alerts for BD Automation (4:08)
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StartSupporting Document: Subject Lines
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StartSupporting Document: Messaging
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StartBonus Training: Creative Marketing Spend (41:50)
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StartSupporting Document: OMG They Answered!
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StartSupporting Document: Objections & Rebuttals
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StartSupporting Document: Agendas & Discovery
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StartSupporting Link: Proposal Sample
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StartBonus Training: Proposal Development (188:32)
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StartSupporting Documentation: Shortest Acceptable Contract Terms
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StartBonus Training: Client Prep Video
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StartSupporting Document: Client Prep Template
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StartSupporting Link: Intro Video Example
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StartBonus Training: Using Camtasia (87:46)
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StartSupporting Document: Chapter Suggestions for Book
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StartBonus Training: Speaking Topics