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Client Cornucopia
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Learn the System
Meet Jason & Tricia (1:58)
Mandatory Non-Disclosure Agreement
Client Cornucopia Live! Complete Class Recordings
Session One Recording - Sales Foundation (116:48)
Session Two Recording - Lead Generation (Known Contacts, Referrals, LI Company Search) (135:40)
Session Three Recording (VM & Email Best Practices) (119:42)
Session Four Recording (Messaging) (115:33)
Session Five Recording (GPTs, Nurture Campaigns, Marketing, Rude Prospects) (111:25)
Session Six Recording (Conversion One - OMG They Answered!) (136:37)
Session Seven Recording - Conversion Two (Discovery & Proposals) (125:02)
Session Eight - Conversion Three (Fee Negotiation & Terms) (124:21)
Session Nine - Strategic Engagement (Creative ways for new business) (124:14)
Client Cornucopia Live! Supporting Documents and Bonus Training
Client Cornucopia Workbooks & Working Doc
Bonus Training: Prepare for Business Development (25:36)
Bonus Training: Niche Selection (56:54)
Supporting Document: Known Contacts
Bonus Training: Boolean for Business Development (32:16)
Bonus Training: Google Alerts for BD Automation (4:08)
Bonus Training - Best of Lists and Google Alerts (11:06)
Student Voicemail Review (49:53)
Supporting Document: Subject Lines
Supporting Document: Messaging
Bonus Training: Creative Marketing Spend (41:50)
Supporting Document: OMG They Answered!
Supporting Document: Objections & Rebuttals
Supporting Document: Agendas & Discovery
Supporting Link: Proposal Sample
Bonus Training: Proposal Development (188:32)
Supporting Link: Intro Video Example
Proposal GPTs (four)
Nurture Campaign Bonus Training (28:35)
Supporting Documentation: Shortest Acceptable Contract Terms
Bonus Training: Client Prep Video (32:14)
Supporting Document: Client Prep Template
Bonus Training: Using Camtasia (87:46)
Supporting Document: Chapter Suggestions for Book
Bonus Training: Speaking Topics (29:03)
Recall: Introductions and Foundation
Introduction (7:13)
Class Logistics (14:34)
Foundation (12:24)
Guiding Principles (40:19)
Methodology Overview (5:24)
Sales Preparation (11:49)
Recall: Lead Generation
Niche Development (3:17)
Target Companies (11:18)
Known Contacts (8:50)
Pre-Call Research (5:31)
The Approach (12:45)
Referrals (33:35)
Boolean Search (12:54)
Best of Lists (9:16)
Automate Openings (2:43)
Recall: Tactical Engagement
Introduction (35:31)
Voicemail Best Practices (48:55)
Bonus Question (5:30)
Email Best Practices (20:09)
Necessary Email Elements (31:37)
Scripts, Templates & Word Tracks (26:27)
Email Messaging (62:01)
Creative Outreach (5:51)
Beyond Calls & Emails (9:01)
Marketing Investment (11:27)
Rude Prospects (13:54)
Recall: Conversion
Messaging Results & Academy Review (5:04)
Introduction (13:55)
Secure the Meeting (72:32)
Initial Discovery (77:10)
Second Discovery (79:29)
Proposal Legal Terms (3:09)
Pricing Strategy & Scripts (45:13)
Fee Structure Examples (38:22)
Other Terms (24:49)
Recall: Strategic Engagement
Introduction (2:43)
Service Differentiation (4:17)
Random Acts of Kindness (20:05)
Video Adoption (23:34)
Social Proof (6:49)
Build Case Studies (4:26)
Strategic Partnerships (5:24)
Write a Book (9:23)
Become a Speaker (17:49)
Host a Summit (3:30)
More Strategic Selling Ideas (13:07)
Effective Proposals
Proposals Part One (57:31)
Proposals Part Two (75:39)
Proposals Part Three (34:40)
Question Based Selling (Advanced Sales Training)
Question Based Selling Part One (60:16)
Question Based Selling Part Two (61:40)
Question Based Selling Part Three (61:57)
Question Based Selling Part Four (79:27)
MPC Marketing (the right way)
MPC Marketing One (67:32)
MPC Marketing Two (64:04)
MPC Marketing Three (62:28)
MPC Marketing Four (70:39)
Raise Prices with Existing Clients
Raising Prices Part I (56:15)
Raising Prices Part II (46:36)
Deep Learning
Business Development Best Practices Part One (64:45)
Business Development Best Practices Part Two (73:08)
Creative Fee Structures (72:35)
Detecting Lies from Candidates, Clients, and Everyone Else (114:03)
Influencing Gatekeepers (98:37)
Cold Calling Best Practices (95:23)
Building Trust (98:33)
Vulnerable Referral Generation (31:23)
Non-Vulnerable Referral Generation (Known Contacts) (54:59)
Ethical Bribes for Business Development
Legal Considerations (110:40)
Leveraging Past Employees for Information (3:15)
Word Tracks, Job Boards and Lists (82:39)
Unconventional Ways to Target New Clients (82:54)
Using Lists for BD (8:23)
Fearless Messaging in a Hot Market (83:15)
Business Development Messaging (50:24)
Client Messaging I (69:12)
Client Messaging II (49:34)
Holiday BD Messaging (88:50)
Client Cadences & Holiday Messaging (137:09)
Build a Nurture Campaign
Year End Business Development (34:01)
Client Discovery Part One (59:46)
Client Discovery Part Two (81:11)
Unresponsive Clients (71:50)
Nurturing Failed Business Development (59:31)
Business Development Automation
Flipping Scripts
Prospect Takes The Wheel (105:07)
RPO Proposal Development Working Session (66:26)
Don't negotiate fees with a new client (4:53)
Managing Client Expectations (61:55)
Client Reporting Best Practices (107:54)
Post Hire Client RAIL (45:11)
Strategic Business Development Part I (66:56)
Strategic Business Development Part II
Sales Assets for Recruiters
Write a Book for BD (First Approach) (111:40)
Writing a Book for BD (Second Approach) (65:52)
Strategic Partnerships (68:07)
Friendship as Strategic Business Development (88:35)
Newsjacking for Strategic Business Development (75:17)
Are You Their Recruiter of Choice? (3:06)
Strategic Planning (50:17)
Effective Video for BD (79:45)
Non-Vulnerable Referral Generation (Known Contacts)
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